After news broke this week of the end Toronto Fashion Week, I started wondering if I was the only person in Toronto wondering why this is not a big deal. It had been going downhill in recent years, and not because of the designers, but because the lack of funding, which was seen and felt the moment you dropped into the tents at David Pecaut Square.
While my heart goes out to the young up and coming designers who are losing out on their opportunity for exposure, the fact is that the fashion runway world has changed so much that fashion shows do not have the impact they once did. With social media today, you can view every collection from the major shows in Paris and Milan, within minutes of the shows ending. Also, let’s fact it, Toronto is not a fashion capital my dolls. Also, people today don’t want to wait months for the collection to hit stores. They want what they want and they want it now. Shopping needs to be immediate and happening at the same time as the collection is being showed.
The end may be the beginning of something that can be re-invigorated, re-branded and maybe so much better, and more in tune with the fashion times we are living in today. Let’s hope we see something better in the near future in Toronto.